Current location:style >>
China Focus: Digitalization Helps More People in China Discover Joy of Reading
style6313People have gathered around
IntroductionContact Us HomeNewsHighlightACWF NewsSocietyWom ...
- Home
- News
- People
- In-depth
- ACWF
China Focus: Digitalization Helps More People in China Discover Joy of Reading
ByLuo Xin April 28, 2022A board displaying new forms of reading is pictured during the first National Conference on Reading in Beijing, capital of China, April 23, 2022. [Xinhua/Luo Xin] |
BEIJING, April 27 (Xinhua) — Cheng Zhiwu, a 70-year-old from central China's Hubei Province, has downloaded some 600 digital books on a reading App on his tablet computer.
"I've found so much joy in reading or listening to digital books as a way to keep up with the times and enrich my golden years," said Chen, adding that he spends some four to five hours a day on the reading App.
The first National Conference on Reading concluded in Beijing on Monday with digital reading taking the spotlight. With advances in technology and the popularization of the mobile internet, digital reading has become a new driving force to encourage people of all ages in China to read.
According to the China digital readership report 2021 released during the conference, the number of digital book readers in China reached 506 million in 2021, up 2.43 percent year on year.
The overall scale of China's digital reading market reached 41.57 billion yuan (about 6.3 billion U.S. dollars) last year, marking a year-on-year growth of 18.23 percent, according to the report mainly compiled by the China Audio-video and Digital Publishing Association.
As a growing trend, audio reading attracted over 800 million active users in China last year, an increase of 230 million over 2020, said Fan Weiping, president of the China Federation of Radio and Television Associations.
Noticeably, audio reading functions as a bridge over the "digital gap" for elderly readers like Cheng, and a number of e-book platforms have focused on optimizing the audio reading experience.
"We provide personalized book lists for aged members, and the AI technologies we utilize can convert text into audio content in real-time without the need for human voice recording," said Liu Xin, general manager of Migu Culture Technology Co., Ltd while introducing a tailored version of their reading App for elderly.
Industry insiders pointed out that audio reading products, such as audiovisual novels, interactive picture books, and short dramas, have become an important resource for cultural IP development and formed a mature IP incubation system.
Meanwhile, young people still dominate China's digital reading market. Over 70 percent of digital book readers were under the age of 25 in 2021, the aforementioned report shows.
Digital reading has also helped with the popularization of classic books among the young. Cheng Wu, CEO of China Literature, said that last year, the Analects of Confucius was the most popular e-book on its platform with nearly 30 million views, and more than 80 percent of its readers were under 30 years old.
China's digital reading products, especially online literature, have become more and more popular in overseas markets. Over 400,000 Chinese digital books were released abroad last year, with fantasy and martial arts among the most popular themes, according to the industry report.
"In the future, the digital reading experience will be further transformed," said Liu with Migu. "A book will no longer be just a book. It will be a constant flow of thinking, writing, sharing, socializing, marketing, and other activities."
People visit a hall showcasing holographic reading technologies for children during the first National Conference on Reading in Beijing, capital of China, April 23, 2022. [Xinhua/Luo Xin] |
(Source: Xinhua)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
- 2023 Women Science and Technology Innovation Pioneer...
Photos
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Special Coverage
Tags:
Reprint:Friends are welcome to share on the Internet, but please indicate the source of the article when reprinting it.“World Window news portal”。http://frenchpolynesia.sylviachesleysmith.com/html-62f199918.html
Related articles
Celebrity birthdays for the week of May 12
styleCelebrity birthdays for the week of May 12-18:May 12: Actor Millie Perkins (“Knots Landing”) is 88. ...
【style】
Read moreChina prepares to launch relay satellite Queqiao
styleWENCHANG, Hainan, March 17 (Xinhua) -- The combination of the relay satellite Queqiao-2 and the Long ...
【style】
Read moreDozens of Palestinians killed, injured in Israeli attack in Gaza City
styleGAZA, March 3 (Xinhua) -- Dozens of Palestinians were killed and injured in an Israeli attack while ...
【style】
Read more
Popular articles
- More than 40 workers trapped after a building under construction collapsed in South Africa
- Pride beat Wave 1
- Tigers hand Twins season
- Dickey Betts, Allman Brothers Band co
- Defending national champion LSU boosts its postseason hopes with series win against Texas A&M
- California is rolling out free preschool. That hasn't solved challenges around child care
Latest articles
NBC will stick with dual announcers and analysts for the US Open
China's Tianjin launches 1st roadway for intelligent connected vehicles
The Rolling Stones' US tour 'set to feature iconic popstar after setlist leak'
German delegation seeks deeper cooperation with central China's Wuhan
Minnesota legislators consider constitutional amendment to protect abortion and LGBTQ rights
Jersey Shore: Family Vacation: Sammi 'Sweetheart' Giancola and ex
LINKS
- Tennessee State hires coach in big step to being the first HBCU to add ice hockey
- Officer fatally shoots man who confronted him with knife, authorities say
- Goalkeeper Nahuel Guzmán suspended for 11 games, fined for pointing laser at rival in Liga MX match
- Kansas adds AJ Storr after he led Wisconsin in scoring this season
- Shapiro says Pennsylvania will move all school standardized testing online in 2026
- UConn forward Alex Karaban declares for NBA draft while retaining college eligibility
- Arkansas hires Kenny Payne as associate head coach under John Calipari
- Ally Financial, CSX rise; Equifax, Synovus Financial fall, Thursday, 4/18/2024
- Brazil's president creates two new Indigenous territories, bringing total in his term to 10
- Sheetz convenience store chain hit with discrimination lawsuit